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Category: Marketing

Technical-SEO-Checklist

Technical SEO Checklist: 15 Steps to Improve Your Website Rankings in 2026

Introduction Technical SEO remains one of the most powerful factors for ranking well in Google search results. Without a solid technical foundation, even the best content can fail to get seen by your target audience. This 2026 technical SEO checklist provides a comprehensive set of steps to improve crawlability, indexing, speed, and overall SEO health. […]

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Adobe buys Semrush

Adobe buys Semrush for US$1.9B: the Generative Engine Optimization era begins-visibility, agents, and AI-native commerce

On November 19, 2025, Adobe announced a powerful move: acquiring Semrush for US$1.9 billion in cash. This isn’t just a big acquisition – it signals a shift in how brands will be seen, talked to, and sold to in the age of AI. Adobe is betting big on the future: Generative Engine Optimization (GEO). This […]

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Click-Through Rate (CTR) in SEO

Click-Through Rate (CTR) in SEO: Meaning, Calculation, and Optimization Tips

Click-through rate (CTR) plays an important role in your website’s success. It measures how often people who see your link actually click it — and it is the biggest signal search engines look at to understand if your content is relevant.In this guide, you’ll learn: What Is Click-Through Rate (CTR) in SEO? Click Through Rate(CTR) […]

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Simple ways to Optimize Website For SEO

Simple ways to Optimize Website For SEO

In today’s digital world, having a website isn’t enough. If your audience can’t find you on Google, you’re practically invisible. That’s where SEO (Search Engine Optimization) comes in. The good news? You don’t always need complicated strategies to get started. Sometimes, the simplest steps can make the biggest difference. Let’s walk through some simple and […]

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